Marketing Strategies :

All businesses should have a marketing strategy but in many instances this is not the case. Yes there will be some marketing but quite often uncoordinated which leads to a poor fragmented response. Marketing starts when the phone is answered and how, first impressions as we know are very important, when Biz Docs formulise a marketing strategy we start with the basics it is important that you have the infrastructure and the resources in place to support the other activities that you introduce. If you lack the resources in house then we can show you how by out sourcing your requirements you can achieve amazing results without the high cost of setting up your own departments. Telemarketing is one example. Your business what ever its size can have the same growth potential as major players in your sector of the market at a fraction of the cost.

Advertising:

Advertising is a powerful marketing tool but can be expensive to make it effective. We show you how to integrate an advertising campaign within your other marketing activities so it is successful and affordable. We will also show you how affordable Internet marketing and advertising in conjunction with a web site can be.

Web Site:

Yes today it is important to have a web site, but only if people can find it. A web site again will be integrated into your marketing strategy so it is effective in creating new business, either business to business or business to the consumer. Many business have a web site which sits in cyber space like a brochure in an empty room, with the door locked. Not very effective would you agree?
The Internet is very powerful in attracting new business and we can show you how we can make it work for you.

PR:

Pr is a highly effective way of promoting your business, and very cost effective and affordable. It gives exposure and integrity to your brand. When a feature appears in the media promoting your business written by a third party it gives a level of endorsement no advert can achieve. Pr used in conjunction with all the other areas of marketing can be very effective in leading a campaign, and promoting the brand on a ongoing basis.

Brand Creation :

Image is important, Biz Docs changed the image of a client and there turnover quadrupled in 12 weeks. We can look at your existing image and advise if a new image would assist you achieving deeper market penetration. If you are a new start company we can assist you in market research, so that your product or service is branded and designed to reach your target audience. This again forms part of your marketing strategy.

Promotion:

We at Biz Docs go outside the box when looking at how we can suggest and introduce promotions for clients. When used in conjunction with all the other areas of your marketing strategy promotions are the icing on the cake, and can be very effective. Competitions, seminars, sponsorship, corporate events, there are many ways to maintain customer loyalty, attract new customers, and generate referrals.

Finance:

Many new start businesses get the figures wrong. They under estimate the capital required to launch their business and sustain it during the first twelve months of trading. Also in our experience existing businesses that are experiencing a down turn in performance which is impacting on their cash flow head straight for the bank. We can show firstly if you are a new business exactly the amount of working capital you will require and if you are an existing business the alternative route to putting your business back on track without taking out expensive loans. We can also where required subject to circumstances and status introduce you to sources of competitive funding.

Budgeting:

Budgeting is a very important requirement for all businesses from the one man band to the corporate giant. Many small businesses run their operation blind. They are unaware of their profit margins and how their overheads impact on their income. It is important to prepare cash flow forecasts which are monitored monthly so that the business can see if its actual performance is matching the performance that was predicted. This enables the business to take action if it shows the business is incurring losses and on the other hand will enable the business to invest more in its growth if it creating a surplus. We at Biz Doc can set up an accounting and budgeting system, train you in its use and assist you in monitoring your business.

Recruitment:

Recruiting good staff is like the first time you enter REM sleep and experience a nightmare. In Spain it is the ultimate nightmare. We have the experience and with our associate partners we can guarantee to assist you in recruiting the right people for the posts that you require. We can assist in interview, selection and if required training. We can also assist you with contracts of employment and if it sales staff commission and performance structures.

Training:

Many businesses to save money invite members of their staff to take on more responsibility. This can on occasion cause problems as they may not have the detailed experience required to give the optimum performance that is expected. We can retrain your staff in new skills looking at the strength and weaknesses of your employees and helping you decide who would be the most responsive in handling additional responsibilities. This means we can assist you in increasing your productivity without increasing your costs.

Communications:

Good communications is important not just externally with your clients but also internally between staff and senior management. Where there is poor communication there is normally poor customer service and lack of structured account management. This impacts on the growth and cash flow of the business. We at Biz Doc look at these areas and assist you in making any improvements which are deemed necessary. Referrals are the most productive and inexpensive form of marketing and this is easily achieved with good customer relationships.

Product Development:

Many businesses have great products that are crying out for further development and also businesses need to upgrade their products but are not sure where to start. We at Biz Docs have the expertise to develop new products from the ground floor up looking closely at the target markets and also can assist in upgrading and improving existing products to keep pace with the ever fluctuating market place. Whatever the product or service we have the experts that specialize in all industries and have many years of experience.